Brick & Mortar Vs. The Web
Have you ever wondered what happened to stores such as Kmart, Payless, or Toys R Us? Why yes you have?
Have you also wondered what happened to that small mom and pop hardware store?
The answer is most likely No.
I am a Doctoral candidate at the University of Maryland Global Campus. I performed a systematic review of the research question, “Brick & Mortar Vs. The Web: Strategies to Improve the Longevity of Small Businesses within an Internet Era”. The infographic below is a brief synopsis of my evidence-based research.